We are thrilled to announce that WATCHO has been named "Watch Retailer of the Year" in the category of five stores or fewer at the UK Jewellery Awards 2024. This prestigious award highlights our dedication to excellence in customer service, our value-driven culture, and our commitment to family values.

A Benchmark of Excellence

The UK Jewellery Awards, organized by Retail Jeweller, are recognized as a benchmark of excellence within the jewellery and watch industry. The award ceremony, held on June 26, 2024, at Old Billingsgate in London, celebrated the best in the industry. We are honored to be included among notable winners.

Exemplary Customer Service and Future Growth

As commented by "Retail Jeweller," "With a stellar 93% on its mystery shop report, the judges voted to ensure WATCHO was crowned this year's Watch Retailer of the Year. Having been in business for more than 40 years, WATCHO has continued to offer excellent customer service for Milton Keynes-based shoppers looking for luxury brands and fashion timepieces. More recently, the business has found an additional home in Richmond, an affluent part of southwest London, allowing it to reach a whole new client base.”

“One judge commented: 'WATCHO is a longtime supporter of the UK Jewellery Awards and indeed the entire industry, and always demonstrates the principles of hard work, determination, and customer service. I think there's plenty of room to grow even further from this already impressive base.'"

"Our customers are at the heart of everything we do," explained Joy Choksi, Director at WATCHO. "We strive to provide a personalized and memorable experience for each and every visitor. This award validates our efforts and motivates us to continue setting high standards in the industry."

Who We Are

WATCHO is an authorized dealer for leading prestigious watch brands. With a commitment to exceptional customer service and a value-driven approach, we have happily served customers for decades. Our recent expansion to Richmond allows us to continue growing while maintaining the family values and exemplary service that have made us a beloved and favorite place to shop for watch enthusiasts.

Rooted in Family Values

As a family-run business, we pride ourselves on creating a welcoming and personalized shopping experience. Our ethos is deeply rooted in family values, which translates into genuine care for every customer who walks through our doors.

"Our dedication to the business is reflected in the personalized service we offer," said Pradip Sarda, Founder of WATCHO. "This award is a testament to our team's hard work and the loyal support of our customers."

Commitment to Giving Back

At the heart of our value-driven culture is a strong commitment to giving back to society. We actively participate in several initiatives aimed at improving the lives of those in need, including planting trees to combat deforestation, feeding children, and providing school kits to orphans to help them build a better future.

"We believe that success is not just measured by business achievements but also by our contributions to the community," said Vidya Choksi, Director at WATCHO. "Through our initiatives, we aim to make a meaningful difference in the lives of many, and this award is an encouragement to continue our efforts."

We extend our heartfelt thanks to our team, customers, and partners for their support. This award is a shared achievement, and we are excited about what the future holds. As we continue to grow and evolve, we remain committed to the principles that have brought us this far: exceptional customer service, family values, and a dedication to making a positive impact in our community.