In a thrilling blend of nostalgia and innovation, Bulova has recently unveiled its latest masterpiece - the new Super Seville. This remarkable timepiece marries the retro aesthetics of its 1970s predecessor with state-of-the-art Precisionist technology, creating a watch that's both a nod to the past and a leap into the future.

A Legacy of Innovation

Bulova's rich heritage, dating back to its founding in 1875 by Joseph Bulova during America's golden age of industry, is key to appreciating the new Super Seville's significance. Driven by a quest for supreme quality and relentless innovation, Bulova pioneered standardized watch production and developed the world's first fully electronic watch with proprietary tuning-fork technology. This spirit of innovation has persisted into the 21st century, exemplified by the 2010 introduction of the highly accurate Precisionist collection with its continuous sweeping second hand, and the 2016 launch of the Curv collection, featuring the world's first curved chronograph movement, literally changing the face of the industry.

Introducing the New Super Sevill

Now, Bulova has once again pushed the boundaries with the new Super Seville. Drawing inspiration from the iconic Bulova Super Seville Day-Date from the 1970s, this new release perfectly encapsulates the brand's ability to honour its past while embracing the future.

Design That Catches the Eye

The new Super Seville boasts a stainless steel 38mm case, versatile enough to suit all styles. Its retro TV-shaped case seamlessly transitions into an integrated 3-link stainless steel bracelet, creating a bold and cohesive silhouette. The bracelet features a secure and convenient push-button deployment clasp for easy wearing.

An elegant, grooved coin edge bezel enhances the case and surrounds a flat sapphire crystal complete with a date magnifier. The dial, available in four striking colors, features polished hands and indices, with a perfectly positioned date window at 3 o'clock.

At the heart of the new Super Seville beats Bulova's proprietary high precision quartz Precisionist movement. This revolutionary 8-jewel quartz mechanism vibrates at a remarkable 262kHz, offering accuracy to mere seconds per year and increased resistance to temperature changes. The smooth sweeping second hand is a visual testament to the movement's exceptional precision.

The new Super Seville isn't just a watch - it's a piece of horological history that you can wear on your wrist. Experience the perfect fusion of past and present with Bulova's latest masterpiece.